We all know about the stuff white people like, but what about us Columbia University students? Every week I’m going to cover a topic that everyone on campus can relate to. Don’t worry, there will be plenty of posts about Butler.
While not a new concept, for anyone, really, college students (and that includes us, CU students) are above and beyond the largest demographic susceptible to the timeless marketing scheme of free shit. I don’t know how Don Draper missed the boat on this one, but there is a fundamental human urge to seek out that which you do not have to pay for.