Cheap, fast, and simple seem to be the key characteristics of today’s e-book self-publishing phenomenon, which has been especially popularized by Amazon’s Kindle Direct Publishing program. In an Internet-dominated society, it is alluring for authors to be able to upload and market their books without the obstacles of manuscript rejection, printing fees, and a time-consuming editing process. For readers, Amazon’s KDP has its own appeal: easy accessibility, significantly reduced price, and convenient portability trump going to a library to retrieve a book or to a bookstore to purchase one.
