Bye Bye, Brand Names

Spotted on campus this fall: bold patterns on sundresses, shorts, and bags. A shock of turquoise or a hint of purple peeking out of a messy bun. Studs and spikes attached to the shoulders of leather jackets and the tips of ballet flats. Conspicuously absent: logo tees, logo hoodies, logo... anything. What happened to brands like Abercrombie and Fitch and Aeropostale?

Pages